Digital Reinvention for a Supermarket Chain
The Challenge
Facing customer churn, fragmented digital channels, and inventory chaos, a regional supermarket urgently needed to enhance customer engagement without disrupting existing systems.
Our Approach
We conducted focused discovery sessions to pinpoint gaps in customer experience and inventory management. Insights showed opportunities in customer loyalty, click-and-collect sales, and intelligent inventory forecasting.
The Bespoke Solution
Leveraging Next.js, React Native, and Supabase, we crafted a modular digital ecosystem including a dynamic loyalty app, an optimized e-commerce platform, AI-driven dynamic pricing, and inventory forecasting tools.
The Impact
Repeat customer visits increased by 12%, online sales surged to 8% of revenue, and margins improved notably in key categories. Stockouts dropped by 40%, significantly improving both profitability and customer satisfaction, laying a robust foundation for future growth.
